Red Bull Paper Wing – Spain

If there’s one thing that sets Red Bull apart, it’s its ingenuity in creating original competitions – something we love and which helps us to keep growing as a company. In this case, we’re taking part in the southern Spain leg of the promotional tour for RED BULL PAPER WINGS, the biggest international paper aeroplane competition for university students.

What did we do?
After identifying university venues with the facilities required for a competition of this kind, we contacted the various public bodies in Andalusia and Las Palmas, arranging the necessary permits and securing the use of the venues required to organise the competition. We implemented and coordinated initiatives to ensure effective brand positioning at the universities, as well as to raise awareness of this particular competition amongst students.

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Cliente: Red Bull Spain

Servicio: Production

Año: 2022